Cousins Subs® Expands ‘Weekend Donation’ Fundraiser to Emerson Location
Weekend Sales Fundraiser to Benefit Four School PTOs, with Matching Donations from the Brand’s Make It Better Foundation.
Cousins Subs® is thrilled to continue its support of Indianapolis schools with a new round of its "Weekend Donation" campaign, now hosted at its Emerson location. From Nov. 1 to Nov. 24, four local schools will participate in this initiative to raise funds for their parent-teacher organizations (PTOs) through weekend sales, with the school generating the highest sales receiving a matching donation from the Cousins Subs Make It Better Foundation.
“We’re proud to expand this initiative to our Emerson location and continue making a positive impact on local schools,” said Justin McCoy, vice president of marketing at Cousins Subs. “It’s inspiring to see our community come together, and we hope this effort brings students, families and neighbors closer while supporting important school programs.”
The Weekend Donation schedule at the Emerson location is as follows:
- Nov. 1 - Nov. 3: Northeast Elementary School PTO
- Nov. 8 - Nov. 10: Perry Meridian Middle School PTO
- Nov. 15 - Nov. 17: Perry Meridian High School PTO
- Nov. 22 - Nov. 24: ISOM Elementary School PTO
During each school’s designated weekend, 15% of sales from Friday to Sunday will go directly to the school’s PTO. Additionally, the Cousins Subs Make It Better Foundation will match donations based on school performance, with the top-performing school receiving a 100% match and additional matches awarded for second, third and fourth places.
In addition to supporting local schools, Cousins Subs will also hold a “Free Subs for a Year” drawing at the Emerson location, where visitors can enter during any campaign weekend.
This initiative reflects Cousins Subs’ commitment to the Indianapolis community and its dedication to supporting local causes through the Make It Better Foundation. Founded to create a world of good, the foundation has donated more than $1.2 million to support health and wellness, hunger and youth education initiatives across its markets.
“We look forward to welcoming families, students and community members to our Emerson location,” McCoy added. “Together, we can make a meaningful impact while enjoying a meal that brings people together.”
For more information on Cousins Subs and the Weekend Donation campaign, visit cousinssubs.com.
ABOUT COUSINS SUBS
Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops in Wisconsin and Indiana, providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit www.cousinssubs.com. You can also find Cousins Subs on Facebook, LinkedIn, Twitter, Instagram and TikTok.
ABOUT THE MAKE IT BETTER FOUNDATION
Established in 2013, the Make It Better Foundation is a nonprofit charitable organization that aims to improve the general welfare and quality of life in the communities Cousins Subs serves. The foundation is dedicated to funding three areas of interest that are vital to any community: health and wellness, hunger and youth education. Since its inception, the Make It Better Foundation has awarded more than $1.2 million in grants and scholarships to students and nonprofit organizations throughout Wisconsin. For more information on the Make It Better Foundation, visit www.cousinssubs.com/foundation.